Social media content creation and planning for Fidacity Realty; a local cloud brokerage, that’s innovating the way real estate has been traditionally perceived. Both agent and client focused, Fidacity Realty connects home buyers with full service real estate agents. Being a brokerage and a marketplace it was imperative to highlight key business components and member benefits through intentional, social media content creation. A bold and custom graphic direction was developed to stand out in this crowded market.